Collaborating for Success

We collaborate with talented pros in the best interest of our clients — a proven team of digital media managers, graphic designers, web developers, multimedia producers and writers.

We’re experienced with leveraging technology to achieve results — including Hubspot, Salesforce Marketing Cloud, Wordpress and customizable large language models (LLMs) such as ChatGPT.

 

We invite you to explore examples of our work.

 
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Digital Toolkit: Developed a digital toolkit and related e-book to generate qualified leads for client. Managed full Hubspot implementation — web page development, e-book content, email campaigns and related workflows.

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Online Program Launch: Developed launch marketing plan for a new online EMBA program — including message and content development, social and search ads, drip campaigns and other digital assets.

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Internal Communications: Created a series of internal content pieces to support messaging discipline on key topics for internal stakeholders. Collaborated on strategic recommendations, design, development and distribution.

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Alumni Program Launch: Launched Lifelong Learning programs for NC State alumni and their colleagues — strategy, messaging, creative and content, as well as ongoing program and event marketing.

Conference Marketing: Developed an event marketing strategy to support a portfolio of educational products to the higher ed market. Developed product messaging platforms, collateral, event booth design and event activation.

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Video Production: Produced an animated video series to spotlight client customer testimonials sharing their stories of impact associated with the client’s product.

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Brand Campaign: Crafted an integrated brand campaign to enhance visibility in a targeted geographic market, including out of home, print, digital, video, direct mail. Refined positioning, developed creative and content.

Webinar Series: Conducted a webinar series to engage the target audience in conversations with relevant experts and generate qualified leads. Managed pre-, during- and post-event marketing to generate and nurture B2B leads.

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Website Development: Managed the migration of the NC State Enterprise Risk Management Initiative website from Expression Engine to Wordpress. Developed web strategy, information architecture, content design and development for the site, including a 600+ resource library.